Organic Gold SEO

Recommended Campaign Length: 6 Months

Keywords Targeted: Up to 20 Keywords

Keyword Group: Maximum of 4

Monthly Search Volume (2,000 per group): Up to 8,000

KEY FEATURES:

  • Customizable white-label dashboard to track your campaign rankings. It includes the ability to setup your own branded dashboard for the client to access and view keyword rankings, website traffic reporting, Google SERPs report, and other data.
  • Extensive pre-campaign site audit and keyword research, grouping, and mapping.
  • Extensive on-page optimization, which includes Google tools integration and testing, web copywriting (7 pages), and the optimization of up to 20 units of each of tags, headers, meta data, and URLs, among others.
  • Rich snippet recommendations including breadcrumbs
  • Monthly rank building through guaranteed blog outreach, magazine news placements, PDF submission, and press release.
  • Monthly content creation and publication on client’s blog, which includes video channel setup and optimization, and monthly video creation.
  • White-label reports: Site Assessment Report, On-Page Report, Monthly Executive Summary Report.

MONTH 1: CAMPAIGN SETUP AND OPTIMIZATION

Account Research and Prep 

  • Website Audit
  • Pages Optimized (20 pages)
  • Keyword Research
  • Keyword Grouping
  • Keyword Mapping

On-Page Optimization 

  • SEO Road Map
  • Blog Creation
  • Webpage Copywriting (7 pages, 350 words per page)
  • Title Tag Optimization  (20 titles)
  • Meta Description Optimization (20 meta description)
  • Meta Keyword Optimization (20 meta keywords)
  • Domain Redirect Optimization (20 domain redirects)
  • .xml Sitemap Optimization
  • Robots.txt Check
  • URL Rewrites  (20 URL rewrites)
  • Broken Link Report

Rich Snippet Recommendations 

  • Breadcrumbs

Initial Off-Page SEO

  • Magazine/News Placement (2 articles)
  • Blog Post Outreach (2 articles)
  • Press Release Creation and Submission

MONTH 2: GOOGLE TOOLS INTEGRATION

On-Page Optimization (Google Tools Integration and Testing)

  • Google Analytics (GA) Account Creation
  • Google Search Console (GSC) Account Creation
  • Google Tag Manager (GTM) Website Installation (after GA and GSC integration to GTM)
  • Google Analytics Firing Test (up to 10 pages)
  • Sitewide Tags Definition and Testing (1-2 sitewide tags and testing)
  • Page Tags Definition and Testing (4 page tags per 2 events)

Other On-Page Optimization Strategies

  • Schema Element Installation, including website, phone, and sameAs elements (up to 10 pages)
  • Data Highlighter Application (homepage, product page, and 1 other page type such as articles, book reviews, events, local businesses, movies, restaurants, software applications, and TV episodes)
  • Google Analytics Filtering (including referral filters and IP filters)
  • 301 Page Redirection (up to 25 pages)
  • 404 Error Correction (up to 25 errors)
  • Internal Linking (20 links per 10 pages)
  • Site Speed Optimization (for WordPress sites only)
  • Google Tools Integration Report

Off-Page SEO

  • Magazine/News Placement (2 articles)
  • Blog Post Outreach (2 articles)
  • Press Release Creation and Submission

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